Customer Base Expansion
 

Customer Base Expansion

We have special aptitude and ability to provide consultancy for Manpower Recruitment Agencies, Real Estate Dealers, Restaurants & Eateries, Professional Training Centres, Coaching Centres for school children, Old Age Care Homes, Migration Consultants, Educational Academies for vocational training, Ready Made Garments Making Units, Outdoor Catering Units etc. There is a separate package for providing consultancy for starting a new business. The first question from the owners is how they can build customers strong base. They want more and more people come to them. We provide them our expert advice of offering desirous people to buy their membership. Most of the people opt for short term crash courses. Apparently on any given day, some people leave and some new entrants come. The numerical strength more or less remains the same but the infrastructure will collapse if new people stop coming. So the policy of selling membership guarantees that people will come and stay for at least some period and within that period the owner can make efforts to enrol more people. This turns out to be a cyclic approach and will help to build the customer base.

Our schemes roll wherein we provide incentives, rewards and concessions to our sales teams to enrol new members even at marginal profit which will accrue to owners. As per our advice the owners too start giving concessions to old customers for coming back again and again to avail grand services or commodities at throw away prices. Then there are rewards of loyalty going to old customers and employees alike. Thru this system the customer base is made strong.

We can build your customer base with the following applications depending upon the nature of your business:-
  1. Organising events and thru social media platforms.
  2. Making a fresh and effective website with new contents.
  3. More units of investment can be made to see proportional increase in customer base.
  4. Thru targeted customer base expansion, you may increase profits. We can advise for expansion of premises, putting more staff, improving quality, reducing rates, giving better service and raising suitable infrastructure. It can be done after monitoring return of each successive unit of investment i.e.how many more customers got added and what is the net profit from new customers.
  5. A new partnership can be forged which may enable you to get customers of the new partner on amalgamation his establishment catering the same product or services.
  6. Thru planned marketing, new customers will be attracted. We will enable you to remain in touch with your old as well as new customers. Their feed backs and details concerning likes and dislikes of your product & services will give an idea what they need. You should know the pulse of your customers.
  7. Sales promotions in a way to give something extra free of cost will help to retain your already existing customers and will induce others to strengthen your customer base. Our suitably designed sales promotions will prove effective to get new customers. Their patronage further depends upon quality, rates, service and performance of your product.
  8. We can conduct survey and do research to know the market trends for using your product or services. We can gather public opinion and on the strength of this, necessary campaigns will be designed which will boost your product, brand, net work and demand will be created. It will lead to acquire more customers. Their mouth publicity will further improve your customer base.